by Sandy Messner
Marketing & Communications Director
A custom Facebook URL is one of the easiest ways to strengthen your business’s online presence. Instead of a long link with random numbers, a custom URL gives you a clean, memorable address like facebook.com/RichlandAreaChamber. This makes your page easier for customers to find, easier to share, and easier to tag in posts. It also supports brand consistency across your website, print materials, and social media platforms.
Below is a step-by-step walkthrough to help you set up your custom URL.
Step-by-Step Directions
1. Start on Your Personal Facebook Profile
Log in to Facebook as you normally do.
2. Open Your Facebook Business Page
• In the upper right-hand corner, click your profile image.
• A list of pages you manage will appear.
• Select your business page from the list.
3. Go to Your Page Settings
• Look at the left-hand menu.
• Scroll down and click Settings.
4. Navigate to Settings and Privacy
• Within the menu, select Settings & Privacy.
• Under Audience and Visibility, click Page Setup.
5. Update Your Page Name and Username
• The first option you see on the Page Setup screen is Name.
• Click into this section.
• Next, select Edit Username.
6. Choose Your Custom URL
• Type in the username you want for your business.
• Facebook will let you know if it is available.
• Keep it simple and aligned with your business name.
• If the exact name is taken, try adding your city or industry.
Examples:
YourBusinessNameOhio
YourBusinessNameMansfield
7. Save Your Changes
• Once your username is available, click Save.
• Your new custom URL will update immediately.
A Small Update That Makes a Big Difference
A clean, custom URL helps customers find you faster and improves how your business appears in search results. It also strengthens your brand across every platform where your Facebook link is shared.
If you have any questions while updating your page, our team is here to help. Reach out anytime, and we will be glad to assist you.